Fighting The Resistance

Today I told The Resistance to shut up. It wasn’t easy. But I did it (and when it questioned me, I asked “Did I stutter?“) You see, The Resistance is a deceiver. It distracts and deters and diminishes and defiles. It tells you lies. Lies like: You can put off that project until next quarter. You don’t need to reach out to people. The status quo is all that can be expected. It’s the voice in the back of your head that all too often wins out. ...

October 27, 2010 Â· 2 min Â· 272 words Â· Jordan Shirkman

4 Reasons Why You Can’t Ignore Your Form

I’ve done things the wrong way more than once. I’ve been prone to working harder instead of working smarter. I jump in with both feet instead of assessing the situation. But, I think I’m getting better at realizing when something doesn’t look or feel right. Photo provided by: Free Images One thing that especially pains me is watching someone else do something wrong. (and by wrong I don’t mean a different way than I would do them. Wrong in the sense that they’re putting eggshells into their omelets instead of yolks.) I try to take the opportunity to help someone out when they look like they’re struggling, but other times I feel I’m overstepping my bounds if I chime in out of turn. It’s one thing to help when someone can’t figure out the copy machine, but it’s a whole different beast when you want to correct someone who doesn’t think he has a problem. ...

September 29, 2010 Â· 4 min Â· 655 words Â· Jordan Shirkman

5 Ways to Live a World Cup Quality Life

I don’t care much for Major League Soccer. I don’t follow the Euro Leagues. I couldn’t even name more than a handful of soccer fútbol players. I haven’t kicked a ball since second grade. But I’m obsessed with the World Cup. In 2006 I swore I’d go see it in person the next time around. (I missed that, but I’ll be in Slovenia when they play the US, so I say it’s a close second. See you in 2014?). ...

June 14, 2010 Â· 4 min Â· 662 words Â· Jordan Shirkman

How to Know If The Work You Do Matters

We’ve all had days (sometimes weeks, months, maybe even years) when we’re drained from the work we do. We feel it doesn’t matter. It seems it’s not making an impact. Work we were once passionate about becomes work we dread. Things we loved doing become tiring, dull and cumbersome. Take heart my friends; the work you do matters.

June 7, 2010 Â· 1 min Â· 58 words Â· Jordan Shirkman

The “Like” Button Is Ruining Everything (And Retweets Are Noise)

The “Like” Problem Imagine witnessing a friend do something absolutely awe-inspiring. They caught a fly ball that was unreachable. They jumped over a river. They kickflipped over a shed. They disapproved E=MC2. They shed light onto an idea you never understood before. They gave you a new perspective that changed your views. After any of the above, imagine just throwing them a “Thumbs up”. ...

June 1, 2010 Â· 3 min Â· 540 words Â· Jordan Shirkman

Why Marketing Yourself Like A Snuggie Just Won’t Work (And How to Fix It)

You know that feeling after your payment has been processed for an As Seen On TV product that you can’t get the money for shipping back on? You just got a box on your doorstep with a Slap Chop that didn’t change your life and you found out the billow pad they made your Snuggie out of gives you a rash? ...

May 26, 2010 Â· 2 min Â· 382 words Â· Jordan Shirkman

Bad Decisions You Don’t Know You Make Every Day and How to Avoid Them

Each and every day bad decisions are made. Most of the time, you realize it’s bad in retrospect. A lot of times, you probably don’t. So what is this bad decision you don’t know you’re making? The sunk cost decision. Sunk cost is one of the most commonly referred to economic principles. It’s a cost that has already been incurred and cannot be recovered. Think of it as a non-refundable deposit. You’ve already fronted the resources, and there is no getting them back. ...

May 18, 2010 Â· 2 min Â· 382 words Â· Jordan Shirkman

How to Get Paid 4 Times More Than Your Coworkers

The Story In the 1940s before the invention of the barcode, there was a problem with people switching the sticker price tags of items in retail stores. These half-thieves would pull the price sticker off of a something like a Hershey bar and place it over top of something more expensive. The result? A whole lot of toasters being sold for a nickel and a huge loss for the store. ...

May 11, 2010 Â· 2 min Â· 400 words Â· Jordan Shirkman

The Easiest Way to Outrun a Bear

When you’re in a group of people and you’re being chased by a bear, how fast do you have to run to make sure you won’t get eaten? Faster than the slowest person. Now consider the process of being picked from a pool of applicants for a job, the process of gaining a new customer, or being the winning contestant on The Bachelorette. To win the job, win the customer, or win the “dream” woman, you have to outrun all of the other contestants to survive. Lucky for you, they all run at the same speed. ...

May 2, 2010 Â· 2 min Â· 412 words Â· Jordan Shirkman

11 Easy Ways to Make Today Matter More

We’ve all had days when we aimlessly wander. We’ve got nothing to do, no direction, and no motivation to accomplish anything. Now don’t get me wrong, I think a day of rest each week is critical, but every day can’t be a sabbath. The thing about each day you wake up is that it’s more important than yesterday and tomorrow. The past can’t be changed and the future isn’t guaranteed. All you can do is make the most of what you’ve been given. ...

April 29, 2010 Â· 4 min Â· 647 words Â· Jordan Shirkman