How Amazon Ruined ā€œNormalā€ Shopping for Me (and How to Fix It)

It’s no secret I’m a fan of online shopping. I enjoy the privilege of actually holding, testing and seeing the products I’m purchasing, and I can’t get that online. But what’s normally lacking in a traditional store is the wealth of knowledge from experienced buyers. In other words, I live for reviews. I’m not an impulsive buyer. I read dozens of reviews on Amazon before trying something (and I always start with the most negative review rated most helpful). Here are the circumstances when I have to read reviews. If… I haven’t used a product before the item hasn’t come highly recommended from a friend or respectable acquaintance (i.e. Twitter) it is fairly expensive purchase ($50+) there is a cornucopia of options (e.g. iPad Bluetooth keyboards) I haven’t heard of it from another source before (in the case of books or movies) I’m in a new city looking for local food Here are the two situations when I don’t read reviews: I want it right that second (e.g. food, candy bars) It is a cheap consumer staple (e.g. toilet paper; but now that I think about it, I’m going to check into some reviews) So the short list of non-review situations is pretty pathetic. I’m a review-o-holic. I normally share the love in return via Twitter or this blog, because I’m an evangelist in every sense of the word for things worth talking about. All of this to say, I know it’s an issue. ...

August 23, 2013 Ā· 7 min Ā· 1456 words Ā· Jordan Shirkman

8 Musings on Digital and Hard Copy Books

I love books and I don’t care who knows it. ā€œThe books you read and the people you meet will determine where you are in five years.ā€ __ Charlie ā€˜Tremendous’ Jones. Books are second only to relationships when it comes to the trajectory of our lives. I set out with a goal of reading 52 books this year. In case you’re wondering, an 8.5 hour plane ride across the Atlantic last week helped me get back on track, and I’ve officially completed 28 books, putting me on pace to hit 52 for the year. [Full disclosure: A couple books are pretty short, around 100 pages, so that’s lame, but I’ll work on getting my page count up, ok, you guys?] So, I thought it was time for some musings on books. ![Image](/images/old-books-in-library.jpeg) ...

July 16, 2013 Ā· 5 min Ā· 1015 words Ā· Jordan Shirkman

The Best Darn Apps Around, Vol. 1

Some say clothes make the man. I say apps make the phone. If you don’t have an iPod, iPhone, or iPad, you’ve effectively rejected consumerism or you’ve just spent your money on the wrong technology. [Totally kidding, but by now you’re offended and the rest of this post wouldn’t be helpful for you anyway.] I love good apps, and as my closest companions know, I’m evangelistic about products and services I love, so it’s my pleasure to present to you… ...

March 16, 2012 Ā· 6 min Ā· 1069 words Ā· Jordan Shirkman